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Conference 7.286::digital

Title:The Digital way of working
Moderator:QUARK::LIONELON
Created:Fri Feb 14 1986
Last Modified:Fri Jun 06 1997
Last Successful Update:Fri Jun 06 1997
Number of topics:5321
Total number of notes:139771

618.0. "Another "Do the right thing" dilemma" by NANUCK::SCOTT (Greg Scott, MPLS SWS (DEC has 2 Greg Scott's)) Sun Sep 18 1988 08:23

    Here's the situation:
    
    I'm working with a customer to determine what is the best computing
    direction they should take in order to handle their business needs
    for the long term future.  They've doubled in size in the last 2
    years, and now are at about $60 million annually.  I think they
    expect to double again in the next 2 years, I know they expect to
    continue growing rapidly.

    They are an existing DEC customer.
        
    I think they are politically committed to INGRES as a database product,
    to handle a bunch of ever-growing databases of several hundred thousand
    records.  I think they should look at RDB and DEC's new OLTP products.
    
    Based on our experience at other customer sites, INGRES just doesn't
    cut it in a multi-user environment where high performance is a must.
    I think I can get hold of independent reports to verify this, and
    I think I can back up all my technical facts.

    This customer is also considering 3rd party hardware maintenance and
    is looking at non-DEC disk drives and other peripherals.  I know
    from long experience and lots of late nights and horror stories
    the problems customers can have when they choose this path.  I've
    heard and seen ALOT more horror stories than success stories.

    I am presenting my report to their senior management this Friday at 2
    PM.  Their senior management will evaluate what I have to say, and will
    also evaluate the conclusions from 2 other people.  One is an
    independent consultant from the DEC user community (he is pro-INGRES),
    and I think the other person is an IBMer.  (I've met the pro-INGRES
    person, but have not met the other person.)  They will then present to
    their board of directors at the end of September.  Presumably, they
    will make a long-term decision soon after that. 
    
    Here's my ethical dilemma:

    At DEC, we don't badmouth the competetion.  I don't want to knock
    the "other guys", yet I think it's important I alert my customer
    on the dangers if they choose the wrong course.  I really do believe
    that RDB is a better product than INGRES, and I am absolutely convinced
    that DEC HW maintenance is orders of magnitude better than any of
    the competetion.
    
    Here's my plan (as always, subject to change):

    I think I'm going to recommend they benchmark INGRES vs RDB using
    a typical transaction load, and commit to the winner.  This will
    take ALOT of time to set up, and I don't think they will even listen
    to this suggestion.  In fact, it will probably damage my credibility.
    I'l also try to tell them the advantages of DEC HW maintenance vs the 
    competetion without badmouthing the competetion, but I'm not quite 
    sure how to do this yet.  Maybe features/benefits of what DEC has
    to offer that the other guys don't.

    I think I'll also put in some stuff about how flexible DEC is and
    some other good DEC stuff to counter the IBM message I think they'll
    get.

    Especially on INGRES, is the "right thing" for me to shut up and
    let them continue with it, or should I warn them about what they
    are getting into and get blown away politically?
            
    Any suggestions, comments, helpful hints from the NOTES community?
    I can't think of any place better than DIGITAL to post this topic.  
    Please let me know if we have someplace better.
    
    thanks
    
    - Greg Scott (DEC has 2 people named Greg Scott.  I'm the REAL Greg
    		  Scott, from Minneapolis.)
    using INGRES and RDB
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618.1CVG::THOMPSONBasically a Happy CamperSun Sep 18 1988 10:5012
    First off, have you tried asking your boss for help? That is part
    of what they are there for.
    
    In the area of other places to ask. How about:
    
Sales Support			CAADC::SALES_SUPPORT			  668
Marketing issues		ASIMOV::MARKETING			  820

    A look through ANCHOR::NET$LIBRARY:EASYNOTES.LIS may show up some
    more.
    			Alfred
    
618.2This is MY decision, not my boss'sNANUCK::SCOTTGreg Scott, MPLS SWS (DEC has 2 Greg Scott's)Sun Sep 18 1988 16:0413
    re .1
    
    My boss is one of many people I plan to ask for advice, and one
    of many I will ask to review my recommendations.  The customer's
    Sales Rep is obviously also an important player.
    
    However, this job is MY responsibility to handle, not my boss's,
    not the Sales Rep's, not KO's - MINE.  I'm asking for input and
    advice, which I will use appropriately in my recommendations.  This
    situation might apply to other efforts out here in the field - that's
    why I entered it in DIGITAL.

    - Greg Scott
618.3CHUCKM::MURRAYChuck MurraySun Sep 18 1988 17:1513
Re: .0:

I think you should give your honest recommendation. Just be factual in
your approach; and as long as you don't exaggerate or distort, there
shouldn't be a problem. (At least that's my $.02 worth.)

In case you're not aware of it, the BISTRO::RDB_VMS_COMPETITION conference
(press SELECT or KP7) contains many entries mentioning INGRESS. Of special
interest might be note 91 by Hal Berenson, a guru in the Rdb/VMS development
group. (If you use info from that note, written 3/13/88, make sure it still 
applies to the latest versions of INGRESS and Rdb/VMS.)

- Chuck Murray  (Rdb/VMS documentation group)
618.4CHUCKM::MURRAYChuck MurraySun Sep 18 1988 17:203
Follow-up to .3: Also of interest in RDB_VMS_COMPETITION is
note 159, a pointer to a report comparing Rdb/VMS V3.0 and
INGRES V5.0. 
618.5EAGLE1::EGGERSTom, 293-5358, VAX ArchitectureMon Sep 19 1988 01:5211
    1. OK, the decision is YOURS! But that doesn't stop you from
    putting together a package consisting of YOUR decision and its
    rationale, and then go talk to your manager about the package
    and how it's likely to be received by the customer. Two heads
    are frequently better than one.
    
    2. If INGRES is worse for this application, why not discuss the
    technical aspects with the person who is recommending INGRES? Perhaps
    he will tell you something you don't know, or vice versa. Perhaps the
    two of you could agree on a way you could resolve the conflict. A
    benchmark does seem reasonable.
618.6At least get your opinion on recordPHLACT::ARNOLDNever play leapfrog with a unicornMon Sep 19 1988 12:3414
    Greg, you also mentioned something about your credibility with the
    customer.  If you allow INGRES in there, feeling the way you do
    about the product, and it lives up to your expectations, what would
    *that* situation do to your credibility with the customer?  Even
    if the customer won't go for a benchmark, I think you should tactfully
    and politically make it known that you don't like the INGRES solution
    and why.
    
    I don't necessarily believe in being able to say "I told you so"
    to a customer, but that is certainly a better position to be in
    than having to answer "Why didn't you give me your opinion?"
    
    Good luck
    Jon
618.7Yes, it's a tough problem..DR::BLINNLife's too short for bad wineMon Sep 19 1988 13:3916
        It's always the "right thing" to recommend DEC's products when
        they are the right solution to the customer's problem.
        
        While I can sympathize with your reasons for posting this in this
        conference, some of the others mentioned really might be more
        appropriate.  The MARKETING conference would be very appropriate
        to the general concerns of presenting the right message to the
        customer and dealing with the customer in the long run, even if
        the message is ignored at first.  Since this conference (DIGITAL)
        is going to be unavailable for several days this week, and you are
        under some time pressure, you might want to continue this in
        MARKETING.  (Just because a topic may be of interest to other
        people later on is not, in and of itself, a reason to post it in
        this conference.) 
        
        Tom
618.8BE HONEST!BROKE::BOOTHWhat am I?...An Oracle?Mon Sep 19 1988 14:5233
    I would first check with the consultant. Many of these DB consultants
    recommend a particular product because it is all that they know.
    The guy may not have looked at Rdb since version 1.
    
    As for the customer, the bottom line is BE HONEST. You can do that
    without getting into a political hornets' nest.
    
    The worst thing that we as a company can do is to say "Oh, it's
    political...let's not discuss it." Then both sides of the political
    spectrum get mad because neither is supported, and the problem itself
    remains unaddressed. In addition, the internal dispute may make
    systems acceptance much more difficult.
    
    You don't have to throw mud at a competitor when you tell the truth.
    Saying that Rdb is better suited to the VMS environment is hardly
    throwing mud. The VMS environment is Digital's lifeblood. Ingres
    also runs on VM and PC systems. They are not as dedicated to VMS
    as we are. That is not throwing mud. We have more user and development
    tools. That is not mud. That is fact.
    
    We handle TP better, because $1 billion of our business is done
    in the sphere of TP. Ingres has never been a player in the OLTP
    market.
    
    Ingres market share in the Digital world has been declining for
    the last 4 years as Rdb market share has been climbing. That is
    not mud.
    
    In short, you are not throwing mud IF everything you say is provable.
    
    ---- Michael Booth
    
    
618.9 toot tootARGUS::HARVEYThe UGLY AmericanMon Sep 19 1988 17:1010
    
    	I agree with .8.7 etc.
    
    	You are not "bad mouthing" a product if you state the
    	facts, "toot your horn" and tell the customer why he/she
    	will be better off with DEC than co. A.
    
    
    my .02
    DH
618.10Try the Competitive UpdateGUIDUK::BURKENEVER confuse Sales with Delivery!Tue Sep 20 1988 01:107
    Take a good look at the 12 July Competitive Update (Special edition).
    
    It describes DECtp and page 51 through 54 compare Rdb with INGRES.
    
    Good Luck,
    
    Doug
618.11be aggresive!!KACIE::JOYTue Sep 20 1988 15:1615
    The "right thing to do" is to be agressive about getting this account
    off of third party databases.  We will never own this account as
    long as they have a third party database, it will leave the account
    open to other vendors hardware and software.  
    
    The worst thing to do is to be timid about comparing our products
    to those of Ingress.  We can legitimately and agressively demonstrate
    our database strengths against the competition. To fail to go on
    the offensive will loose the sale and ultimately the account itself.
    
    Get off of your high horse and fight for this one!!
    
    
                                                
    
618.12Here's how it turned out to dateNANUCK::SCOTTGreg Scott, MPLS SWS (DEC has 2 Greg Scott's)Mon Oct 10 1988 13:2543
    "Get off your high horse and fight for this one"  (from .11)
     OK!  Go ahead, kick me - it feels good...
    
    Here's what happened...
    
    I put in the original note, replied to the first entry, then went
    out of town for a couple days.  I figured I would come back and
    find a whole bunch of good advise I could then use on my final report
    back to the customer.  Well.... I didn't know that HUMAN:: would
    be gone for the next 3 weeks.  (I learned today the node number
    changed, but we didn't update it in NANUCK::.)
    
    So I gave my report to the customer, and here's what I did with
    the INGRES problem.  (BTW, I don't think I ever was on a high horse.)
    
    We presented to their VP of MIS. This guy had to report back to the
    president and board of directors to get permission to buy big stuff.
    Towards the end of our presentation, I said I appreciated the chance to
    present, and as an intelligent comsumer, it was good they are
    evaluating DEC as a vendor. This kind of evaluation keeps vendors
    honest.  Then, I recommended they test INGRES as thoroughly as possible
    in a live, multi user environment.  The VP-MIS asked me why I said
    that. 
    
    He said, "you must have had some reason to suggest that, and I want 
    to know why."
    
    I told him that his whole business depends on their database (it
    really does).  The choice of database products could literally make or 
    break his company.  Before he makes a bet like that on a product, he should
    thoroughly test it before commiting the entire business to it.
    
    He thought this was a good idea.
    
    Then I said that DEC has some products in this area that we think
    are better than what anyone else has to offer, and we would like
    a chance to compete.
    
    We shook hands and I think everyone was happy.  As near as I can
    tell, DEC is still part of the good guys with this customer.  We'll see
    if they follow our recommendations.
    
    - Greg Scott
618.13Good show!DR::BLINNRound up the usual gang of suspectsMon Oct 10 1988 16:066
        Greg, I think you handled that really well.  I especially like
        the way you acknowledged that competition is healthy, and that
        we believe we have the products that should win in a competition
        for the customers' business.
        
        Tom