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Conference ulysse::rdb_vms_competition

Title:DEC Rdb against the World
Moderator:HERON::GODFRIND
Created:Fri Jun 12 1987
Last Modified:Thu Feb 23 1995
Last Successful Update:Fri Jun 06 1997
Number of topics:1348
Total number of notes:5438

169.0. "VAXINFO: packaging, Rally, Teamdata and delivery?" by SNOC01::ANDERSONK (Down Under gets you mud in face) Tue Aug 02 1988 11:00

    VAXINFO I, II and II represent our packaging to the customers of
    our database and information mgmt products. Sadly, that packaging
    lacks Teamdata and Rally. I believe that this is a serious omission.
    
    Our competitors can present a suite of user interfaces for info
    mgmt by a single name, and the new customer buys lotsa dollars and
    actually gets a bundle of things under that name.
    
    As a specialist in the field doing PSS consulting and supporting sales
    persons, I keep seeing our customers perceive a "fragmentation of
    products" compared to ORACLE etc..
    
    We'd sell a lot more TEAMDATA, RALLY and DECreporter (poor thing)
    if we packaged them this way. 
    
    Of course, big customers like buying sets like VAXINFO because it
    saves a few dollars. 
    
    Mind you, they get annoyed once they find out that VAXinfo kits
    ship after everyone else! I'm guessing that VAXINFO customers will
    get Rdb V3 and ACMS V3 in Australia by about March 1989 (I could
    be very wrong!). We need to give  these big customers preference!
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169.1SET MODE: FLAME ON <I AGREE>USHS01::SPARKSThu Aug 11 1988 19:4739
>        Our competitors can present a suite of user interfaces for info
>    mgmt by a single name, and the new customer buys lotsa dollars and
>    actually gets a bundle of things under that name.
>    
>    As a specialist in the field doing PSS consulting and supporting sales
>    persons, I keep seeing our customers perceive a "fragmentation of
>    products" compared to ORACLE etc..
 
    I agree 120%....  I have also run into this in the CASE arena, while
    we sell VAXSET, we still tell the customers is is CMS, MMS, DECTEST,
    LSE, ect.  We need to sell it as a product, say VAXCASE and that
    it has a code manager module, a module manager, a test modual ect.
    
    I am also a specialist in the field, and I hear the same things,
    and competators saying, We have an integrated approach not a bunch
    of tools you can use together.  Even though they may have the exact
    same thing, they sell better because of how the customer views the
    appoach, integrated, not a thrown together system to get something
    on the market, which is how RDB and VAXSET is viewed.
    
    Sorry I got heated, FLAME OFF, I really like our products and just
    wish when I was contracted out I got to use them.  Right now I am
    supporting a shop which runs ORACLE, SAS, and looking at integrated
    approaches to CASE.  WE ALREADY HAVE VAXSET, they don't view it
    as an integrated approach though.  I am working on this, and getting
    a demo, but without the Graphics front end, I don't think I can
    impress them.  SET MODE COOL OFF:  Anyway on the bright side, remind
    prospective customers while ORACLE is selling an integrated approach
    that you must pay extra for TPS (when available), SQLREP2 (when
    available) and many of their other tools.  The bundled report writter
    stinks!!!!  Just a quick not on why.  To do page headings you must
    keep track of the lines printed and check to see if they total the
    page, just like COBOL, only the if statement that is executed EVERY
    LINE, is actualy this statement "SELECT * FROM DUAL WHERE <if
    statement'"  This executes a database call for every line in the
    report, nice huh?  They are a hundred other things wrong with this
    report writer also.  Even Oracle trainers say Don't Use it.
    
    Anyway ta ta.   Sparky
169.2Trojan HorseVAOU02::NJOHNSONWestcoast WizTue Aug 30 1988 05:1115
    I agree about the packaging issue.  How about a VAXINFO IV for
    'Information management' and a VAXINFO V for 'Transaction Processing'.
     I leave you to argue about what goes where.
    
    As a brief note to other specialists out there, when you are on
    a residency you can bring whatever tools you want with you.  We
    have made a few sales by bringing out additional tools (such as
    VAXSET, DECReporter, etc.) to a site, restricting their use to Digital
    people, and then demoing them to everyone nearby.  Most customers
    who have seen the product actually being used (as opposed to just
    demoed) will usually spring for the extra bucks required.
    
    The sale becomes even easier if you sell the whole mess as a single
    package.  VAXINFO is a start.  Let's start changing Digital's as
    well as the customers perceptions of our products!
169.3Forget itNOVA::BERENSONVAX Rdb/VMS VeteranThu Sep 08 1988 20:104
VAXinfo is dead.  It was a pain in the ass for engineering, and no one
was buying it.

The phase out announcement is in the most recent sales update.