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Conference ilbbak::us_sales_service

Title:US_SALES_SERVICE
Notice:Please register in note 2; DVNs in note 31
Moderator:MCIS3::JDAIGNEAULT
Created:Thu May 16 1991
Last Modified:Tue Sep 03 1996
Last Successful Update:Fri Jun 06 1997
Number of topics:226
Total number of notes:1486

16.0. "Investment_Evaluation Note Opened" by CIMNET::CROSBY () Fri May 24 1991 09:40

The Economic Evaluation Group and the Investment Evaluation Methodology 
Program Office is pleased to announce that the Investment_Evaluation Notes 
Conference has now been opened to the general Digital audience.  

The purpose of this conference is to provide a vehicle for Digital Sales, Sales 
Support, SWS Consultants, and Marketing personnel to exchange information and 
ideas on investment evaluation.  In particular, the notes file has been 
created to help interested people understand what is the Investment Evaluation 
Methodology (IEM), Digital's finanancial justification consulting service,  
when to use it, how to use it, how to sell it and why it is important to 
Digital.  (More detail description of IEM is in the next reply)
    
    Projected topics for the Conference include
    
    	Case Experiences Using the Methodology
    
    	Suggested Enhancements to the Methodology
    
    	Relevant Articles with Comments
    
    	Investment Evaluation Techniques Used by the Competition

	How to position IEM at the Customer Site

	Why Customer want Investment Evaluation Services

	And much more

Because the conference contains information about IEM engagements done at 
Customer sites, this is definitely    FOR INTERNAL USE ONLY.

The note is located at CIMNET::INVESTMENT_EVALUATION.

Please forward this note to anyone that you feel may be interested.

Thank you.
    
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16.1The Investment Evaluation Methodology (IEM)CIMNET::CROSBYFri May 24 1991 09:41153
 Digital's Investment Evaluation Methodology


 A Consensus-building Process for Fully Understanding 
       the Business Impact of Information Technology Investments




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The Consulting Service That Helps You Make the Right Choice
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     Time and time again over the past thirty years, the innovative 
use of information technology has proven to be a deciding factor in 
achieving competitive advantage. That's why companies worldwide work 
diligently to select the optimum information technology with which to 
outdistance the competition. However, given the complexity of modern 
technology, the rapid pace at which it changes, and the difficulty of 
predicting technology's impact on the business environment, it's hard 
to know for sure whether you've made the right choice.

     Digital Equipment Corporation recognizes and understands this. As 
an extensive user of information technology and a company that 
operates in an extremely competitive industry, Digital has experienced 
the same misgivings. To reduce uncertainty in its own information 
technology investment decisions, Digital developed the Investment 
Evaluation Methodology (IEM).

     Because Digital is sensitive to the needs of its customers, the 
company is offering IEM as a standard consulting service. IEM is a 
rigorous, collaborative process designed to provide you with an 
accurate economic picture of the full costs, benefits, and risks of 
information technology investments. It defines the linkage to your 
business strategies and objectives, aids in the prioritization of 
multiyear expenditures, and provides implementation metrics by means 
of sophisticated sensitivity and risk analyses. IEM has been used 
successfully at companies in a variety of industries and application 
areas to help managers that are proposing or deciding on information 
technology investments to clearly see the expected economic return.

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The Nine Step IEM Process
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Step 1: Build a Team

     Based on the scope of the proposed information technology 
investment program, you and the Digital IEM consultant will establish 
a cross-functional study team of knowledgeable individuals from the 
company's information systems, finance, and operations organizations. 
The IEM process will then be configured to the specifics of your 
situation and represented in a study work plan.

Step 2: Define the Environment

     The IEM consultant and the members of the study team will prepare 
a ``current state'' financial picture of your business operation as it 
exists today, and predict what is expected to happen over the 
foreseeable future. The financial picture is built by integrating the 
company's organizational objectives, activities, cost drivers, and 
resource requirements using Activity-based Cost Accounting concepts.

Step 3: Understand the Proposed Investment Program's Functionality

     The study team will perform an in-depth evaluation of the 
proposed investment program to understand the technology, business 
functionality, and operational requirements as they relate to the 
organizations involved. To aid this process, the IEM consultant can 
call upon the wealth of technical expertise and practical experience 
available within Digital.

Step 4: Analyze the Impact

     The IEM consultant will analyze the investment program's impact 
on the company by evaluating the business functionality (Step 3) as it 
relates to your current environment (Step 2). All effects predicted by 
the analysis--good or bad--will be presented. The consultant will 
offer you fresh insight into those impacts based on previous 
experience in performing these evaluations in various industries and 
application areas.

Step 5: Define the Costs and Benefits

     The IEM consultant will translate the predicted impacts into 
financial and nonfinancial costs and benefits based on your 
operational objectives and strategies. IEM consultants are experienced 
in identifying benefits and setting realistic, measurable goals for 
their achievement.

Step 6: Construct a Financial Model

     The IEM consultant will design a mathematical model of the 
predicted costs and benefits and perform a discounted cash flow 
analysis. For those benefits that cannot be quantified, the consultant 
will guide the study team through a score and weight exercise to 
determine the relative importance of each unquantifiable benefit in 
supporting organizational 
strategies and achieving organizational goals.

Step 7: Analyze the Risk

     The IEM consultant will assist the study team in building a 
mathematical representation of the sensitivity and risk factors 
associated with the proposed investment program. The result will be 
a graphic representation of all the possible returns on your 
investment based on an auditable set of business parameters.

Step 8: Summarize the Results of the Study

     The study team will prepare a report summarizing the study 
process and its highlights and present the report along with a set of 
recommendations to top management.

Step 9: Establish a Measurement Process

     The study team, guided by the IEM consultant, will define 
investment implementation and operational metrics, outline a review 
process, and propose a review team.

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For More Information
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     For more information, please contact your local Digital sales 
representative.

     Digital believes the information in this publication is accurate 
as of its publication date; such information is subject to change 
without notice. Digital is not responsible for any inadvertent errors.
     
The following are trademarks of Digital Equipment Corporation: DEC, 
DECdecision, DECstation, DECsystem, DECUS, DECwindows, the DIGITAL 
logo, HSC, MASSBUS, MicroVAX, PDP, Q-bus, RSX, RT, ULTRIX, UNIBUS, 
VAX, VAXBI, VMS, and VT.