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Conference 7.286::digital

Title:The Digital way of working
Moderator:QUARK::LIONELON
Created:Fri Feb 14 1986
Last Modified:Fri Jun 06 1997
Last Successful Update:Fri Jun 06 1997
Number of topics:5321
Total number of notes:139771

3258.0. "New Sales Comp stuff?" by POCUS::BOESCHEN () Wed Jul 20 1994 17:56

    Is this new plan good for us peddlars? It seems that the 50/50 split
    for making up our further 10% reduction in salary, 30% total for
    account mgrs, will enable some strange earnings. It seems feasable
    that you can make DEC100 making your "number" & make less money than if
    you sell lot's of 2100's and not make your number. 
    
    PS: Are your customer(s) on the "LIST". 
T.RTitleUserPersonal
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3258.1explanation pleaseBBRDGE::LOVELL� l'eau; c'est l'heureWed Jul 20 1994 18:437
    Desperately interested in this new sales comp plan but can't understand a
    word of .0.  Is there an electronic version on the net somewhere of
    what has been proposed?  
    
    /Chris (DC)
    
	... and what is "the LIST" ?
3258.2I can believe I read this!!!!POBOX::CORSONHigher, and a bit more to the rightWed Jul 20 1994 20:3920
    
    	Got a copy of the thing from Mr. Scott Roeth, but for all my
    technical literacy, seem unable to get it from my A1 file to here.
    
    	What the thing does that most frosts me is this - it sets quarterly
    budgets. This means, if you're a high performer like moi, your
    management can level your earnings quarterly so you can never achieve
    more than 100%-110% of an annual goal.
    
    	For example, you work a deal this quarter that you know will close
    next quarter. Your boss also knows this and sets your next quarter
    budget to reflect that sale. If it tanks, so do you. If you make it, so
    what? You get paid at 100% annual performance. Your "at risk" money is
    negligible. 60/40 or 80/20 - you only get comp'ed on that quarter. So
    you can never achieve more than 25% over your "at risk" amount because
    you can get re-budgeted at the end of a quarter.
    
    	This ain't a plan. In Chicago, you go to jail for doing this.
    
			the Greyhawk
3258.3POCUS::OHARAReverend MiddlewareWed Jul 20 1994 21:2115
>>    	Got a copy of the thing from Mr. Scott Roeth, but for all my
>>    technical literacy, seem unable to get it from my A1 file to here.
  
Not to worry.  Mods would delete it anyway unless you got explicit approval
from SR to post it here.

BTW, I didn't pick up on the potential for managing the quota to ensure
we poor sales dinks don't get too successful.  Thanks for the insight.

Rev

PS - At least you account manglers out there know you'll be measured on
revenue.  I'm a c/s product sales rep and I have NO CLUE how I'll be measured.
And, I'll bet a week's pay any measurement system put in place for us will be
MANUALLY managed (as it was this past FY).
3258.4PARVAX::SCHUSTAKThe Few, The Proud...Digital!Thu Jul 21 1994 09:2012
    Greyhawks got it right. In end-user sales, _most_ of the projects I
    pursue have very log cycle times (read 12 - 18 months from the client
    perspective, usually 3 - 6 months when most Digital reps would become
    aware of it, i.e. _after_ all the business/roi/funding issues have been
    determined). The quarterly planning/budgeting will have two effects
    (IMHO):
    	1- There will be little opportunity to "overachive"
    			-Or
    	2- Reps will try to keep lots of "secrets" from management
    
    Point #2 really helps ops/logistics/mfg in the DRP/planning cycles,
    doncha think?
3258.5Rename DEC100 (re .2?)HOCUS::BOESCHENThu Jul 21 1994 09:523
    DEC "Quarter". You get to spend an afternoon or morning at a
    Hotel/resort.
    
3258.6POCUS::OHARAReverend MiddlewareThu Jul 21 1994 11:198
>>DEC "Quarter". You get to spend an afternoon or morning at a
>>    Hotel/resort.
  

....in downtown Newark, NJ!

Rev  

3258.7NYEM1::CRANEThu Jul 21 1994 11:241
    ....and whats the matter with down town Newark, N.J. ?
3258.8MNATUR::LISTONCSP-PSC/E - When you need to deliver the very best!Thu Jul 21 1994 11:565
    RE: .7

    It's too close to Elizabeth & Rahway :)

3258.9NYEM1::CRANEThu Jul 21 1994 12:031
    ....now I understand. :')
3258.10POCUS::OHARAReverend MiddlewareThu Jul 21 1994 13:185
Ray

Sorry, I omitted the smiley   ;')

Rev
3258.11Keep It SimpleGRANPA::LSEARSThu Jul 21 1994 19:2315
    I'm not from sales, but I am truly amazed at the complexity of the
    sales compensation system (i.e. requarterized budget, etc). Why not
    make it fairly simple: A base salary that would vary based on whether
    your a Sales Rep II or Sales Executive and than a commission on the
    gross margin of the product you sell. Let Sales Managers have budgets
    and perhaps have bonus programs during the year for people that achieve
    certain targets for specific products or a Unit acheiving $XM in sales
    for the quarter. The bottom line is let sales people make as much as
    they can based on the profit of the sale. So who cares if a young turk
    sales rep II makes more than a sales executive, if he is really
    successful and agressive.
    
    Just my 2 cents from someone in Digital Consulting
    
    
3258.12It would be nice...POBOX::CORSONHigher, and a bit more to the rightThu Jul 21 1994 19:3010
    
    	re: 11
    
    	That's what enquiring minds want to know...
    
    	Simple compensation plans yield incredible results.
    
    		the Greyhawk
    
    
3258.13BBRDGE::LOVELL� l'eau; c'est l'heureFri Jul 22 1994 04:2722
	A kind US salesperson forwarded the plan to me so that I can
	at least have a chance to understand the CSD side of the house 
	as I contemplate th DC selling model issues ....

	Some Questions ensue ;

1)	What does "Plan Leverage" mean?  i.e. when they say New Business
	Leverage is 60/40 - what exactly does that mean?

2)	What is (or was) the FY94 1-2-3 theme (ala quota incentive).  
	Quantitative details please.

3)	The $ amounts mentioned for various achievments against Q1 goal - are
	they paid in Q1? Or is this a nominal annual amount that will depend
	on maintaining Q1 performance throughout the year.

Overall, I like the idea of an incentive scheme (having never ever seen one before
in Digital), but I agree with previous notes (Salespeople) that the quarterised
levelling is a disincentive to invest in the longer term strategic deals.

/Chris.
3258.14BBRDGE::LOVELL� l'eau; c'est l'heureFri Jul 22 1994 04:287
 oh yeah, - one last question ....


	Who has a copy of "the LIST"?

/Chris.
3258.15POCUS::OHARAReverend MiddlewareFri Jul 22 1994 09:0539
Re: .13
1)	What does "Plan Leverage" mean?  i.e. when they say New Business
	Leverage is 60/40 - what exactly does that mean?

It means thet DEC pays us 60% of our regular salary, and holds back the other
40%.  We earn back that 40% as we achieve quota (paid as business is done
over the FY).
 
2)	What is (or was) the FY94 1-2-3 theme (ala quota incentive).  
	Quantitative details please.

Depending on your perspective, it's either: 


1-2-3 you're HISTORY or



1- earn some or all of the "leveraged" part of your income as you perform
during the year

2- make $2000 extra (last year) when you achieve 100%

3- earn bonus for being over 100% (formula based on salary and actual 
performance against quota)


3)	The $ amounts mentioned for various achievments against Q1 goal - are
	they paid in Q1? Or is this a nominal annual amount that will depend
	on maintaining Q1 performance throughout the year.

I believe these are based on Q1 performance only and will be paid either in Q1
or in early Q2.

Re: .14

We'll see this soon.  Management has it, but I presume it will be adjusted
as we migrate from the current scheme to the SBU/ABU scheme over the next 6 
months.
3258.16WHOS01::BOWERSDave Bowers @WHOFri Jul 22 1994 13:0610
    It has been my general experince that a sales compensation plan has two
    major goals:
    
    1.  To convince the sales force that, if they really get out there and
    	SELL, they can get rich.
    
    2.  To provide management with enough loopholes that they don't EVER
    	have to pay commissions.
    
    \dave :^)
3258.17RE16AIMHI::SEIFERTFri Jul 22 1994 14:133
    RE.16
    
    BINGO!
3258.18new plan = scavenger hunt...SWAM2::GOLDMAN_MABlondes have more Brains!Fri Jul 22 1994 14:4220
    I'm not even a "real" seller, more like sales support, and with MCS at
    that, but the thing that frosts me about this plan is that bit about
    the product-specific bonuses, i.e., get x$$ for every 2100 you sell for
    *this quarter*.  Okay, so Joe Salesrep runs around pushing 2100's on
    every Tom, Dick and Harry in his customer base in Q1.  But, let's
    imagine another backlong like Q3's.  So, all they have to do is
    *un*-target the 2100 (take it off the bonus list), and Joe Salesrep,
    essentially, gets ripped off for $1K x the number of 2100's on backlog. 
    
    I agree with the noters (including the famous Greyhawk) saying base +
    commission on gross margin.  What a novel concept -- metrics that
    support the real goal of the company...to *make a profit!!!*, and even
    support that goal in such a way as to make worth the sales rep's
    effort.
    
    Sigh.  We'll get it right one of these years.  Of course, by then,
    there may not be any good sales reps left, all of them having moved on
    to "greener pastures".
    
    M.
3258.19You all get the picture...POBOX::CORSONHigher, and a bit more to the rightSat Jul 23 1994 13:0018
    
    	That is the saddest part, Ms. Goldman; the best reps do move on.
    Really good salespeople are much more delicate than many of you can
    believe. They are good because they are consumed by performance. It is
    their performance that gives them self-satisfaction. Kind of like a
    world-class athlete - the goal is always in front of them. No matter
    how good their last performance, they know they can do better. And they
    keep working at being "THE BEST", which is a mental state, not a
    physical one.
    
    	I figure Digital has just one more month before the exodus begins.
    If it is the SLT's focus to get sales people to quit, then we actually
    have the dumbest management in the world today. Only the best and
    brightest will leave voluntarily. The rest you have to throw out.
    I hope BP and Enrico baby are not that stupid. Time is slipping away
    and time will tell.
    
    		the Greyhawk