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Conference 7.286::digital

Title:The Digital way of working
Moderator:QUARK::LIONELON
Created:Fri Feb 14 1986
Last Modified:Fri Jun 06 1997
Last Successful Update:Fri Jun 06 1997
Number of topics:5321
Total number of notes:139771

2518.0. "Breakfast Meeting Notes" by SOFBAS::SHERMAN (empowerment requires truth) Fri May 28 1993 11:58

From:	VERGA::TRUBIANO "Mary, IDC Information Sytems, 223-1157,PKO3-1/D30  
27-May-1993 1541"   27-MAY-1993 15:45:22.83
To:	@ME
CC:	TRUBIANO
Subj:	Bob Palmer's Breakfast meeting 

From:	ORION::EPPES "Things are more like they are now than they have ever been. 
-G. Ford  27-May-1993 1421" 27-MAY-1993 14:53:18.47
To:	FYI
CC:	
Subj:	FYI: Notes from a breakfast meeting with Palmer & Steul

From:	CVG::THOMPSON "Alfred 285-3290"   27-MAY-1993 13:13:17.52
To:	BOOKIE::EPPES	! From list -> CVG::NEWS.DIS
CC:	@INFO.DIS
Subj:	Review of latest Presidents breakfast

 
Forwarded message follows:
------------------------------------------------------------------------
 
From:	IAMOK::IAMOK::MRGATE::"A1::WINDHAM.SUE" 27-MAY-1993 12:05:18.89
To:	@Distribution_List
CC:	
Subj:	Bob Palmer's Breakfast meeting - a must read!                          1
 
From:	NAME: SUE WINDHAM                   
	FUNC:                                 
	TEL: 223-4211                         <WINDHAM.SUE AT A1 at IAMOK at PKO>
To:     See Below
 
 
 
Author:	SUE WINDHAM                   
Date:	27-May-1993
Posted-date: 27-May-1993
Subject: Bob Palmer's Breakfast meeting
 
    Marian O'Leary
    
    Marian made comments about attending Bob Palmer's latest Breakfast 
    Meeting w/30 other managers
    
    -  Tone was upbeat and optimistic
    -  Bob can see through all the turmoil and envisions a miraculous 
       turnaround
    -  Bob points to ALPHA as the product to diffrentiate us from the rest
    -  Recent senior hires are very powerful hires with expertise in 
       respective fields, each have a lot of energy and enthusiasm
    -  Our investments must be appropriate
    -  Right now, our investments are 2/3 HW and 1/3 SW, we want to get to 
       a space in the very near future where our investments are 2/3 SW and 
       1/3 HW
    -  Demand for ALPHA is less than anticipated
    -  Major goal to grow gain and market share
    -  Palmer feels we need to get discipline into this company, decisions 
       based on facts, hold people accountable
    
    Bill Steul Comments
    
    -  We have lost 3.4B cummulatively up to the last quarter
    -  Q1 loss (260M), Q2 loss (70M), Q3 loss (30M), Q4 planning a profit
    -  Trick will be pulling a profit in Q1, which is typically lower than 
       Q4, analysts on the street will be looking for the profit to be 
       maintained
    -  Factors leading towards difficulty in attaining Q1 profit, Weak 
       European market, we are working very close to our breakeven point
    -  Bill thanks the Finance Organization as being very helpful in 
       attaining profitability
    -  We are relatively competitive
    -  Our Gross Margins are close to Market 
    -  We need to take the good methodologies used in MFG. and apply to 
       other functions across the corp.
    -  Engineering will be the most impacted, now Engineering is 13% of 
       revenue, we need to get to 10% of revenue
    -  Sales, General and Administrative still need to be worked, last year 
       S,G&A was 35% of revenue, this is way off the chart for our 
       industry, target it to get to 25-20%
    -  We will continue to downsize, especially in the Field
    -  GIA is not as bad as us
    -  Taking costs out is alot harder than putting costs in, lets make our  
       thinking alot less complicated, the more complicated, the more $'s
    -  Our Revenue per person is the lowest in the Industry
    -  Logistics cost are large and varied:  
       - 61 order entry points throughout the US, moving from 61 to 6 and 
       	 eventually, from 6 to 1 or 2
       - 114 Legal entities in company, we only need half
       - 98,000 parts on parts list, need to simplify product offering, 
       	 Supply Chain working this
       - 12,500 cost centers in corp, 9600 have cc managers, we will get to 
       	 2000 or less, make it simpler
       - We have 6 different General Ledger Systems
 
       - We have multi Fixed Asset Systems
       - We have 7 FMC's, we should only have 1 at Corporate
    -  We benchmarked with 3M and Electrolux, much larger corporation with 
       more product lines, they both had one management reporting system 
       over one network
    -  Infrastructure costs are very high, 1.2B in Facilities, .8B in IM&T, 
       this is the fault of DEC management, need to reduce this quickly
    
    Our Priorities:
    
    -  Palmer brought in new people and new ideas
    -  Leadership in the PC Space
    -  Goal to make profit in Storage
    -  Continue to make money in the VIP space (components)
    -  Continue to make money in the product Services
    
    Outlook:
    
    -  Vax/Alpha losing $'s
    -  Products need less maintenance, which is a dark cloud over Services
    -  Customer moving to smaller arrays, maintenance revenue going away
    -  Systems Integration/Sourcing just started taking hold and growing
    -  Measure performance monthly, with a 'soft' close monthly, maybe we 
       will not have to do RB twice quarterly if we can achieve the 'soft' 
       close
    -  We had a list of 8 priorities, we are achieving almost all of them
    -  We have enough $ for investments, but we need to make them wisely
    -  We borrowed $1B, 750M for Restructuring, 250M towards capital 
       investment
    -  Our total debt to equity ratio is 17% and our Balance Sheet is 
       conservative
    -  Internal Controls will be emphasized, a Senior Internal Controls 
       Team has been named
    -  Finance function is one of the strongest in the company, we need to 
       maintain or even increase strength
    -  We had 4500 Finance employees last year, we should see a 30% 
       reduction, goal was 3000, today just under 4000, 1800 fiscal, 
       remainder F/A, Planning and Analysis, Budgeting, we should be at 
       3300 a year from now, most of these reductions will be absorbed into 
       the supported businesses, because these people have alot to offer
    -  Most Finance restructuring is behind us, but we will continue 
       towards goal
    -  In the Company we had 114,000 at last yearend, we expect 94,000 at 
       this yearend, Palmer has said 85,000-90,000 seems about right
    -  Finance needs to continue to be responsive to the company and to be 
       a catalyst for change, we need to keep the discipline the Internal 
       controls and to hold people accountable.  Bill thinks we are pretty 
       good at that.
    -  Palmer has said that Finance has held the corporation together
    -  Another goal to get our hands around is PRICING
       Bill not happy with Financial Analysis that goes along with pricing, 
       we will have to give it more attention than it gets now
    -  We need to continue being responsive to our business partners, to be 
       good at forecasting, put issues on the table to be addressed, be 
       good business partners
    -  In MLM, Vin Mullarkey and Marian O'Leary are doing a good job, Bill 
       did not concentrate on us, becuase other groups needed alot more 
       attention
    -  Bill is extremely impressed with the Supply Chain effort, this is a 
       big goal of Finance to help out this effort, Supply Chain will make 
       us more competitive, lets help excellerate the process
    -  Swift changes in Technology has caused us to downsize, IBM did the 
       same as us, we did it @ a smaller scale, becuase we did not invest 
       at such a large scale as IBM
    
    
    Question and Answer:
    
    -  European Economy, there is some improvment here, but very slow, DEC 
       is going to automate our currency exchange, we can't expect to see 
       significant improvement in the European economy until first quarter 
       of next calendar year
    -  Alpha revenue is low, but even if we get half what expected, we will 
       still turn a profit
    -  We invested in Olivetti in anticipation that many other European 
       computer companies will fall in behind them, big investment, $300M, 
       we did reduce it to $270M, and still working it
    -  Compensation Strategy - Finance will be rewarded through the 
       businesses they support, Bob believes in Financial rewards for 
       meeting or achieving goals, to the tune of 25 - 50% of salary
    -  What one business issue keeps Bill awake at night -- Product revenue 
       growth, qtr after qtr we have had more units and less revenue, when 
       will this swing up?
    -  We need to think about our culture, we like to make things 
       complicated, which costs money
    -  Relationship with Microsoft - IBM and Microsoft are buddying up, 
       potentially to combine the IBM OS2 and the Microsoft MSWindows, 
       there will be alot of angry customers if IBM dis-invests in OS2, IBM 
       may adopt NT
    -  We have a capital budget of $1.2B, can affod 700-825M at most, most 
       of this is in Semi-Conductor, Storage and Data Centers, to upgrade 
       technologies and reduce costs
    -  We can't borrow money again for restructuring, the interest will be 
       too high, we can only borrow, if we have to, for capital investment
    -  Concerns about ALPHA marketing, are we moving fast enough and 
       agressively enough
    -  Does all of Marketing report to Ed Lucente' ---   Yes
    -  How can we make people accountable, if they have moved on?   This 
       makes Bill nervous, but he feels we will have to depend on the 
       individual areas to fulfill their committments.  
    -  The Geographies and their numbers look pretty good now, GIA is 
       encouraging, US is trending good, but Europe is about 30% behind a 
       year ago, with the Economy there, it can be expected
    -  We have 100 Forecasting Systems, some of them to correct info given 
       from upstream, this in inapproriate and needs to be corrected
    -  We need to work our inventory aggresively, there is no real 
       accountability for inventory
    -  In the Eastern Block Countries, there is a lot of enthusiasm, but no 
       money, plus the trade issues about selling to a formerly communist 
       country make it difficult
    
    
    Overall very upbeat and optimistic, but we still have some challenges 
    ahead.
 


<many forwards deleted>

T.RTitleUserPersonal
Name
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2518.1?BOOKS::HAMILTONAll models are false; some are useful - Dr. G. BoxFri May 28 1993 12:477
    re: .0
    
    Am I just having a bad day, or does the content of the message
    belie the opening and closing comments about optimism breaking 
    out all over?
    
    Glenn
2518.2EVMS::GODDARDFri May 28 1993 13:0158
>>Marian made comments...
>>-  Bob can see through all the turmoil and envisions a miraculous 
>>   turnaround
This reminds me of the comic in which a complicated flow chart ends
with a box labelled 'and then a miracle happens'. 

>>-  Bob points to ALPHA as the product to diffrentiate us from the rest
Is this PCspeak for 'we're a S/W company'? ;^)

>>-  Right now, our investments are 2/3 HW and 1/3 SW, we want to get to 
>>   a space in the very near future where our investments are 2/3 SW and 
>>   1/3 HW
This is why we're laying off S/W eng left and right, alienating the remainder
and cancelling S/W projects. This is also why 'Bob points to ALPHA as the
product to diffrentiate us from the rest'.

>>-  Demand for ALPHA is less than anticipated
Great news! I guess we'll have to keep peddling the TFSO product a while
longer to bring in revenue. Although the customer base seems to be shrinking.

>>-  Palmer feels we need to get discipline into this company, decisions 
>>   based on facts, hold people accountable
Meaning...it should start at the bottom and work its way just upper level
grunts. This implies the 'royal we'...you not me.
    
Bill Steul Comments
>>-  We are relatively competitive
Relative to who, what?

>>-  We will continue to downsize, especially in the Field
The 'royal we' again.

    Outlook:
    
>>-  Finance needs to continue to be responsive to the company and to be 
>>   a catalyst for change, we need to keep the discipline the Internal 
>>   controls and to hold people accountable.  Bill thinks we are pretty 
>>   good at that.
Is this PCspeak for 'we're a company run by bean counters'?

>>-  Palmer has said that Finance has held the corporation together
   >:^0

Question and Answer:
>>-  We need to think about our culture, we like to make things 
>>   complicated, which costs money
Who is the 'we' in this startment...management or the grunts?

>>-  We can't borrow money again for restructuring, the interest will be 
>>   too high, we can only borrow, if we have to, for capital investment
Well I can't see this as a big problem. I think if managment puts their
collective mind together they can come up with some PCspeak to make
layoffs look like capital investment.

>>-  How can we make people accountable, if they have moved on?   This 
>>   makes Bill nervous, but he feels we will have to depend on the 
>>   individual areas to fulfill their committments.  
This one isn't completely clear...would someone pls explain it?
2518.3POCUS::OHARADECmrf-Manager Recycling FacilityFri May 28 1993 13:0410
>>    -  We will continue to downsize, especially in the Field
  
>>    -  We had 4500 Finance employees last year, we should see a 30% 
         reduction, goal was 3000, today just under 4000, 1800 fiscal, 


I seems to me that there are more Finance employees than salespeople.  And
if we're continuing to downsize the field, the beancounters will have nothing
to count.

2518.4Not all failures are immediately obviousTLE::JBISHOPFri May 28 1993 13:0611
    re .2, question at end:
    
    Person A tries to do task T, seems to finish, moves on to different
    part of DEC or even leaves.  A year later it's clear that A did not
    actually do T.  How is A held accountable?
    
    More generally, with high turn-over, who is to held accountable when
    something fails?  The ones who were there at the start?  Those around
    at the end?  Everyone ever on the project?
    
    		-John Bishop
2518.5"We Lone Ranger??"WR1FOR::DISMUKEMOMorris Dismuke DTN:521-5422Fri May 28 1993 13:445
    As Tonto clearly articulated his position to that of the Lone Ranger
    who said to him, "we are in trouble" when they both found themselves in a 
    bad environmental situation - Tonto replied "we Kemosabe?". When we
    hear "we" from the uppers (such we need to do this or we need to do
    that), us Lone Rangers should be shaking in our boots. 
2518.6GRANMA::MWANNEMACHERBeing a Daddy=The best jobFri May 28 1993 13:489
    
    Does anyone see where the optimism is coming from?
    
    
    
    Mike
    
    
    
2518.7flatlineCSC32::B_GRUBBSFri May 28 1993 14:133
    
    looked like a wash to me.....every positive statment countered
    with a negative statement (some more disguised than others).
2518.8Who is doing what to who?ODIXIE::PERRAULTFri May 28 1993 14:4916
    We are in trouble.  I always maintained that when finance runs the
    company, i.e. all decisions are based on what finance feeds management,
    then WE are in trouble.  I think .1 or two said it.  They (finance)
    want to grow its base, but cut off the head (the field) because they
    (finance) are doing a great job. huh?!
    
    In another sentence finance is being cut to 3000-3300 but Bill wants
    to grow?!?  If finance is doing so well, why is Alpha behind the
    numbers???
    
    We are trying to make (show) a profit through cost control and not 
    growth.  Bill is wondering "when will the margins turn up?".  Gee 
    I guess we need to ask fiance that question, they are in control!
    
    later
    mp  
2518.9Sharpen your pencils and get your order books ready.LACGID::BIAZZOHow low can we go?Fri May 28 1993 18:2313
Here's another pumped up high_cost_low_margin_unaccountable_piece_of_dreck_field_
employee.

Gee Bill,  aren't all those finance people gonna be pretty busy taking all those
alpha orders once all the overhead in the field is eliminated.  Ahh yes!  that
must be why you need to get stronger!

Typical old boy network at work.  Looks like Bob Palmer is starting to get 
sucked into it.  

There's nothing wrong in my house... It's those other people!

The royal we mentioned a few back.
2518.10I got it!!!ZENDIA::TBOYLEFri May 28 1993 19:3616
    AHA!!! I just figured out what this means:
    
    "We are now 2/3 hardware and 1/3 software, we should be moving to
    1/3 hardware and 2/3 software."
    
    Take a look. Its really obvious when you think about it. Just because
    we are shrking software right now would mean that then we have to
    turn around and massively shrink hardware. Then we would be 1/3
    hardware and 2/3 software. So the goal is to get hardware down really
    low to 50% of current software.
    
    Perhaps this happens when we are only a chip foundry and making no
    boxes.
    
    (: Gallows humor, extrordinaire.
    
2518.11Recipe for an inferiority complex ;-)IW::WARINGSimplicity sellsSat May 29 1993 10:3913
On Alpha volumes. I'm generally upbeat about future potential. However, I
think we'd be more advanced than we are if we:

1)	Bought everyone in Alpha related marketing groups a copy of "The
	Silverlake Project" by Bauer, Collar and Tang (ISBN 0-19-506754-1).

2)	Told them to read and internalise chapters 4 and 5 only... and to
	then do exactly the analysis and prioritisation that IBM executed
	(in their case, for the AS/400).

I did my best -- both the UK and European Server Business Managers were given
a copy courtesy of my cost centre ;-)
								- Ian W.
2518.12LASSIE::HERBISONB.J.Tue Jun 01 1993 12:1418
        Re: .10

>    -  Right now, our investments are 2/3 HW and 1/3 SW, we want to get to 
>       a space in the very near future where our investments are 2/3 SW and 
>       1/3 HW

        This doesn't say how much the total investment needs to change.

        If the software investment stays the same, then hardware
        investment needs to be cut `in the very near future' by 75%
        to meet this goal.  Total investment is cut in half.

        If total investment stays the same, than hardware investment
        is cut in half and software investment is doubled.  Since the
        recent trend is to cut back software development, it would seem
        overly optimistic to expect hardware investment cuts of only 50%.

        					B.J.
2518.13TLE::TOKLAS::FELDMANOpportunities are our FutureTue Jun 01 1993 13:2233
Assuming that Engineering matches the total HW/SW split, and given
that Engineering needs to go from 13% of revenue to 10% of revenue, and 
also assuming, for the moment, that revenue stays flat:

Current:

HW 	= 2/3 * 13%	= 8 2/3 % of revenue
SW	= 1/3 * 13%	= 4 1/3 % of revenue

Goal:

HW	= 1/3 * 10%	= 3 1/3 % of revenue
SW	= 2/3 * 10%	= 6 2/3 % of revenue

Changes:

HW:  3 1/3 divided by 8 2/3 = 38% of current budget
SW:  6 2/3 divided by 4 1/3 = 154% of current budget

We always expect some increase in revenue, so both changes 
might be somewhat higher.

These are just back-of-envelope calculations based on two different 
numbers, from two different people (who just happened to speak at the same 
meeting).  The assumptions above are just that -- assumptions -- which may 
have no basis in reality.  Looking at these calculations may be 
enlightening, amusing to some, depressing to others.  There's only one 
conclusion that I can make with confidence:  In order to achieve the goal
of 2/3 SW and 1/3 HW, we will either have to spend more on SW than we're 
doing now, or decrease our total investments drastically, far more than the 
23% (=(13-10)/13) number given by Steul for Engineering.

   Gary
2518.14There's a position for everything...NEWVAX::PAVLICEKZot, the Ethical HackerTue Jun 01 1993 17:0210
    re: .6
    
    > Does anyone see where the optimism is coming from?
    
    Check with the Executive VP for Optimism, Will Blowhard.
    
    He reports to the Corporate Senior Executive VP for Proper Thinking,
    I. Sae Yudoo.
    
    -- Russ
2518.15CARTUN::MISTOVICHdepraved soulTue Jun 01 1993 17:309
    re: way back
    
    Guess the beancounters will just have to count each other when they've
    downsized the rest of us.
    
    2/3 vs 1/3 reminds me of discussions several years back when the $3B 
    services biz was supposed to become 50% of the company by year X.  My
    response:  does that mean services will become $6B, or the rest of the
    company become $3B? 
2518.16 Trees in the Forest ??ELMAGO::PUSSERYTue Jun 01 1993 18:5217
    
    
    		re-.1 
    
    	Well , if Bill Steul's comments about there being 12,500 Cost
    Centers, about 9600 having managers, and wanting to get down to
    around 2000 Cost Centers doesn't shine a bright light in some peoples
     tunnels,  I don't know what could. Too many Chiefs, not enough Indians ?
    
      I don't think it takes a degree in accounting to figure that one.
    
             But hey, I wasn't hired here yesterday either, so I'll
    wager my raise last year AND the year before ; that it'll never
    happen.
    
    					Paul
    
2518.17SEND::BOWERPeter Bower, ACA ServicesWed Jun 02 1993 13:178
    
    > In the Company we had 114,000 at last yearend, we expect 94,000
    > at this yearend, Palmer has said 85,000-90,000 seems about right
    
    So much for getting the majority of downsizing done this quarter.
    It appears that we have at least one major downsizing left.
    
    Peter
2518.19WHAT ABOUT THE LMCUSWRSL::BOUCHER_ROFri Jun 04 1993 15:487
    
    
       HE SAID WHAT HE WANTED FROM THE FMC,BUT WHAT IS HE GOING TO DO
    WITH THE LMC SITUATION.? ANY ANSWERS.
    
                                  FOR NOW SEE YA.
    
2518.20can I buy a clue?CVG::THOMPSONRadical CentralistFri Jun 04 1993 16:394
    What's an LMC? What's a FMC? Why are you shouting? (Using all caps is
    shouting in notes.)
    
    		Alfred
2518.21TLA definitionsPOBOX::GREENEMon Jun 07 1993 14:0412
    Re: .20
    Alfred,
    
    LMC = Logistics Management Center. Formerly called DLO, Distributed
    Logistics Organization. Source spare requirements for field engineers.
    
    FMC = Financial Management Center. Accounts payable, employee
    disbursements are part of FMC.
    
    hth,
    
    Kevin