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Conference 7.286::digital

Title:The Digital way of working
Moderator:QUARK::LIONELON
Created:Fri Feb 14 1986
Last Modified:Fri Jun 06 1997
Last Successful Update:Fri Jun 06 1997
Number of topics:5321
Total number of notes:139771

1434.0. "Next Month, Digital OPENS" by SALES::UPD_COMMENTS () Thu Apr 11 1991 11:43



 
 
 
                           Next Month, Digital OPENS
 
                   The World's 2nd Largest Computer Company.
 
                           Be OPEN!     BE Ready!
 
 
 



T.RTitleUserPersonal
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1434.1HUH?CUPTAY::HARTSHORNThu Apr 11 1991 12:022
    OK, I'll bite.  What the heck are you talking about?
    
1434.2aceAIMHI::BARRYThu Apr 11 1991 13:251
    is it ACE?
1434.3Number 3SDSVAX::SWEENEYPatrick Sweeney in New YorkThu Apr 11 1991 13:381
    Hewlett-Packard's calendar year 1990 sales exceed that of Digital.
1434.4What's the pointPOCUS::BOESCHENThu Apr 11 1991 14:082
    Re .3 Approx 48% of HP sales are from instrumentation side, not
          computer side.
1434.5BUNYIP::QUODLINGWho's the nut in the bag,dad?Thu Apr 11 1991 14:2910
THis is either a lead into an Open Systems announcement. In which case, it
probably doesn't belong here, 

or

a promo for a gold tournament, if which case, it definitely doesn't belong
here..

q :-)

1434.6COVERT::COVERTJohn R. CovertThu Apr 11 1991 15:201
And written from an anonymous account, forbidden by security policies, no less.
1434.7yawn.......zzzzzzzzzzzzzSMOOT::ROTHFrom little acorns mighty oaks grow.Thu Apr 11 1991 16:455
Dear .0

You have piqued noone's interest.... I hope you are not responsible
for announcing whatever-it-is next month or our customers will do the
same as they have here..... zzzzzzzzzzzzzzzz.
1434.8so?CSC32::K_BOUCHARDKen Bouchard CXO3-2Thu Apr 11 1991 16:558
    CASIO sold more calculators last year than both IBM and DEC combined
    sold in computers,therefore *they* should be the #1 computer company in
    the world.
    
    (makes as much sense as the H-P thing)
    
    Ken
    
1434.9the BiG Picture.SWAM1::MEUSE_DAThu Apr 11 1991 17:419
    The Japanese are number one in a lot of things, but most of it's
    middle-class lives in a home the size of a shoebox.
    
    (just thought I would mention it, although it doesn't relate to a heck
    of a lot of this pointless discussion).
    
    Dave
    
    
1434.10Yawn...ZZZZ...YawnCOMET::LAFORESTThu Apr 11 1991 17:544
    In view of todays plant closings, .0's statement is about as exciting
    as Melba Toast and milk.  If, indeed there is something of interest to
    say...DO IT!  Otherwise by next month Digital could be the worlds tenth
    largest computer company.
1434.11Defecate or get off the commodeESCROW::KILGOREDECintact - the 'other' TP MonitorThu Apr 11 1991 19:285
    
    Re .0:
    
    Please... not another string of "Infiniti" ads!
    
1434.12NAS from Digital, The Open Advantage !CIMNET::MCCAIGThu Apr 11 1991 20:2329
    I believe what the author of .0 is referring to is the ad campaign that
    is being kicked off. It started already, and if you look in Digital
    Review 8-APRIL-1991, pp11-13 you will get am idea. Basically it is
    about NAS. The tag line goes, " NAS from Digital, the Open Advantage"
    
    This is the new "Digital has it now" campaign that played in the 80's.
    
    Keep your eye out for ads to appear in many of the generic magazines as
    well as the manufacturing trade press. Some of the ads have a lead line
    of "Digital Opens an Automobile Plant..." with interesting graphics and
    body text that explain that what we as a company offer is the best
    technology,based on multi vendor standards to solve real world business 
    problems. 
    
    I have seen some of the art work and it is eye catching, the messages
    that go along with the ads as I stated concentrate on presenting
    Digital as the open system vendor that solves real customer business
    problems. The open system referred to here is not necessarily unix but
    an environment that includes standards based information system
    components like MOTIF,SQL,ULTRIX,VMS [POSIX compliant , of course], and
    other open standards based criteria like X/OPEN branding, SVIDx
    compatability, OSF, etc...
    
    Give a look, I hope these help change the perception of Digital as a
    closed/proprietary system vendor and positions us more as the Open
    System Vendor we must become to succeed in the 90's.
    
    We shall see...
    Brian
1434.13Thank heavens for thatAUSSIE::BAKERI fell into the void *Thu Apr 11 1991 22:175
    Oh,
    thank heavens for that,
    I thought we'd gone into the trouser zipper market.
    
    Could have been a NASty surprise.
1434.14set mode sarcasticCSC32::K_BOUCHARDKen Bouchard CXO3-2Fri Apr 12 1991 14:115
    This is just what this conference needs: A pointless note where people
    like me can write really important things.
    
    Ken
    
1434.15An anonymous account?OZROCK::MCGINTYTruffle prefers viSat Apr 13 1991 19:437
================================================================================
Note 1434.6                 Next Month, Digital OPENS                    6 of 14
COVERT::COVERT "John R. Covert"                        1 line  11-APR-1991 14:20
--------------------------------------------------------------------------------
And written from an anonymous account, forbidden by security policies, no less.

>>>    I have always thought that yours was an anonymous account!
1434.16Now there is an idea!OZROCK::MCGINTYTruffle prefers viSat Apr 13 1991 19:495
>>a promo for a gold tournament, if which case, it definitely doesn't belong
                ^^^^

I think that this is exactly what Digital needs to win to get to number 2.
1434.17PSW::WINALSKICareful with that VAX, EugeneSat Apr 13 1991 23:335
RE: .15

His isn't an anonymous account, although it is used for Covert activities.

--PSW  :-)
1434.18COOKIE::LENNARDRush Limbaugh, I Luv Ya GuyTue Apr 16 1991 15:208
    I saw the NAS advert in last week's "Digital Review".  I don't know
    what else they've got planned, but what I saw was without doubt the
    ugliest print piece I have ever seen.  And we pay people for this?
    
    Re .13 .... I hope Digital never get's in the trousers zipper business.
    I can see it now...we'll be buying pants without zippers as they were
    short-shipped.  They'll also cost 50 bucks, and the customers will have
    to buy a telephone support contract.
1434.19ATPS::BLOTCKYSun Apr 21 1991 23:047
>    I saw the NAS advert in last week's "Digital Review".  I don't know
>   what else they've got planned, but what I saw was without doubt the
>    ugliest print piece I have ever seen.  And we pay people for this?

    It may have been ulgy to make you notice.
    
    Steve
1434.20MU::PORTERMOP will eat itselfSat Apr 27 1991 14:349
    >It may have been ulgy to make you notice.
    
    	Hey, now this is a design principle I can use!
    
    	"The 'differentiator' in my software?  More bugs per
      	 instruction than ANYTHING else in the marketplace today..."
    
    
1434.21Re .17 and other Covert jokesSTAR::PARKEI'm a surgeon, NOT Jack the RipperTue Apr 30 1991 19:146
    Yet, it could be COVERT::JOHN.
    
    Now wouldn't that be a hard one to flush ?
    
    }8-)}