T.R | Title | User | Personal Name | Date | Lines |
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589.1 | | MEWVAX::AUGUSTINE | Purple power! | Wed May 10 1989 12:18 | 6 |
| hmm. i'd like not to pay annual dues, not to pick my own, but to
be able to buy produce for a fair price. i'd like to get decent
tomatoes, corn and herbs, especially basil. i'd also like to get
flowers.
liz who's suffering from garden withdrawal
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589.2 | many things to think about | WAHOO::LEVESQUE | Torpedo the dam, full speed astern | Wed May 10 1989 13:42 | 30 |
| It might make sense for her to have a dual pricing system: one for
people who pick their own and one for people who buy pre-harvested
produce. One of the chief reasons for this is that many vegetables have
a short prime harvest window. If allowed to sit on the vine for another
day or two the vegetables are past their prime condition. She will
probably want to pick some of these during their prime and put them in
baskets so they are not wasted. Examples of vegetables like these are
zucchini, summer squash and cucumbers. I believe some herbs are similar
in this regard, though I have no personal experience with herbs.
She should be very careful in matching her crop selection to her
available acreage. Corn, for example, consumes alot of space per
harvestable ear. This may be a consideration on a small farm, depending
largely on her available space and equipment.
Other worthy considerations when making crop selections are resistance
to infestation and diseases. On the farm that I worked on, entire
fields of corn were lost to those damn little caterpillar-like worms
that would attack the ears, despite the use of pesticides.
I think a yearly fee is a good idea. She will probably need some money
up front for seed and fertilizers. It also has the by-product of
keeping the clientele smaller though more community-like. You tend to
see the same people when you go to get some fresh veggies, facilitating
casual conversation ans perhaps initiating new friendships.
Give her my best. Farming is alot of work.
The Doctah (who's first job entailed picking corn at 5 am)
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589.3 | FRESH POULTRY? EGGS? | BARTLE::GODIN | This is the only world we have | Wed May 10 1989 15:21 | 26 |
| I'd certainly be willing to pay a reasonable fee (depending on variety
of produce and how it fit into my needs/uses) to have fresh foodstuffs
available to me. We grow many of our own veggies, so they wouldn't be
high on my list, except for fresh corn. But fresh dairy products,
eggs, and (be still my taste buds) freshly killed chickens would be
worth more than market rates to me. However, a relatively convenient
location would be an important consideration, and I agree with the
suggestion of a dual pricing system for pick-your-own versus cash-
and-carry.
I think most of us today have forgotten what fresh food tastes like.
It was only after eating at a Pennsylvania Dutch restaurant located
in the middle of the farm where the food was produced that I recalled
what real fried chicken, milk gravy, and fresh butter (I know,
cholesterol!) taste like. Yum! But it could present quite a marketing
challenge to your friend to overcome that dormant memory in those
old enough to have it and to create the hunger in those who have
never experienced it.
Would I be willing to shop at such a "market" regularly? Yes.
Always? Probably not, convenience being so important to a family
where both parents work. Do I think the idea could work? Definitely
yes, IF the location is right.
Karen
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589.4 | | BIONIC::MONAHAN | | Thu May 11 1989 11:42 | 22 |
|
I think the annual fees will be a good idea for her but not to begin
with. The reason being that some people (including myself) won't
want to invest any money, no matter how small, for something that
is JUST starting. You never know if it's going to work out or if
the farm will fold.
If she started doing well after a year and started to build up her
clientelle, then she can initiate the annual fees. (in my opinion).
Another thing she needs to remember is that it takes TIME for clientele
to build and before she'll see any profits.
If she's anywhere near me, I'd be GLAD to buy FRESH veggies and
produce from her farm. (I live in Hudson). If she does start her
farm, please send me mail at SALEM::ATKOCAITIS and I'll surely be
one of her first customers!
I've never had FRESH chicken! Mmmmmmmmmm!!!
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589.5 | | ODIHAM::PHILPOTT_I | Col. Philpott is back in action... | Thu May 11 1989 12:42 | 25 |
|
Make it "Members Only" but offer free memberships to charter members.
"pick your own" should be limited to certain crops which are essentialy
viable in that mode.
Members should have the option to buy 'futures' for the crops -
pay in advance to cover the cost of planting and harvesting, and
get a cheap price when the crops come through. And that way the
members get to have a say in what the range will be in future, and
help to pay for special requests.
Consider offering a "fresh from the field frozen food" service.
Consider offering a budget payment scheme (pay a regular $100 a
month and get $1200 of veggies a year say). It makes sense because
as a demonstrable source of income it can be shown to the banks
to help with loan financing.
And good luck (incidentally one of Britain's largest supermarket
chains - Asda - started as a cooperative farm marketing scheme not
a million miles different from the above...)
/. Ian .\
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589.6 | | HKFINN::STANLEY | What a long, strange trip its been | Fri May 12 1989 11:52 | 6 |
| I would be willing to pay a yearly fee if I knew that the produce
was free of dangerous chemicals and the meat (if any) was free of
hormones. There isn't a Bread & Circus in my area and it would
be worth it to me.
Mary
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